Entries by Sophie Freear

Number One on OneRoof

In the world of real estate, the power of a well-crafted narrative cannot be overstated. Our recent feature on OneRoof for the sale of Joel Little’s Hollywood-style home in Scenic Drive is a testament to this. As a team dedicated to excellence in real estate copywriting, we’re thrilled to showcase our work on this exceptional […]

Do Bullet Points Miss the Point?

Unlike bullets leaving a gun, bullet points lack the impact and influence of well written, structured paragraphs. While bullet points are a great way of listing features, they lack an emotional connection with the reader and it is this emotional connection that adds value to your property listing. No matter how rational you think a […]

Outsourcing in Real Estate

The Upside of Outsourcing Life is busy as a real estate agent – you’re constantly juggling work. From working with your clients and obtaining new leads through to attending open homes or marketing yourself and your business. And for this reason, it is worth having a think about what marketing activities you should invest your […]